Hence Analytics

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Discover insights and trends on our blog, where we share content about artificial intelligence, data analysis, and market innovations.

CAPA-BLOG-29-05

Hence launches a solution that revolutionizes digital sales

According to a study by RD Station, around 60% of companies use WhatsApp in their sales strategies. The research shows that the channel is most commonly used for commercial support and closing deals (72%), as well as for post-sales interactions (55% of respondents).

In other words, WhatsApp has become an essential tool in the marketing and sales arsenal of Brazilian companies. However, many organizations still face significant challenges in leveraging the full potential of this channel.

Posted by Milton Pifano in 20/06/2025

Capa Blog

Hence: a new era of AI for the financial sector​

Hence is entering a new chapter. More than just a change in discourse, our new positioning represents the maturation of a vision that has always been present: using cutting-edge technology to transform decision-making within organizations. Now, this commitment takes on a new shape as we concentrate our solutions in a strategic vertical: the financial sector.

Posted by Milton Pifano in 27/05/2025